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Commercial Department

To run our commercial system, our commercial manager has created a system to handle export/import responsibilities shown below:

1.Procurement Management

The commercial department in a consumer durable company is in charge of procurement management. This entails dealing with manufacturers and vendors in ensuring that the consumer products are purchased for distribution. In this capacity, the manager negotiates for the best possible prices with suppliers, manufacturers and vendors. He also ensures that his company gains access to quality consumer products. Other than managing procurements.

2.Store Management

Store management in a consumer durables company entails handling the storage, packaging, distribution and sales of goods. In large companies, the commercial department uses storage management software to track the movement of goods from the supplier, to storage and packaging to the consumer at the point of retail. Store management also entails the management of receipts, and ensuring that goods are stored according to the company’s procurement policies and guidelines.

3.Inventory Management

Inventory management involves monitoring the level of stock available to the company. The commercial department ensures that the company neither under stocks nor over stocks the consumer products. In overseeing the inventory, the commercial department also ensures that the financial department prepares accurate budgets. She reviews budgets to ensure that the budgets clearly account for costs such as logistics, inventory and freight.


The commercial department often works in conjunction with the marketing team and plays a crucial role in developing and implementing sales and marketing campaigns especially if he works for a mass market retail store. Working with the sales team to ensure that this team meets the set sales distribution targets. The commercial department working for a specific brand of consumer durables is also largely involved in maximizing the product potential of this brand.